Choueiri Group

NEWS

What’s New at Choueiri Group?

Choueiri Group’s Mathieu Yarak Features as a Panelist at Vibe Martech Fest 2023.

Held in Dubai from September 13th to 14th at the Address Dubai Marina, the 5th edition of Vibe Martech Fest (VMF) 1 one of the most prestigious summits on Martech and Adtech worldwide - brought together the brightest minds in global marketing, thought leaders, and visionaries credited with shaping the industry's future.

Representing Choueiri Group and its cutting edge Data & Analytics Department, Mathieu Yarak featured prominently as a Panelist on the first day. He participated in a vibrant discussion titled “Cookieless Chronicles: Shifting to a First-party Data Strategy”, which explored the crucial topic of how privacy is being prioritized and brands are redefining business processes to focus on first-party data instead of using third-party cookies. This session delved into optimizing data collection practices, and providing easy opt-out options to build trust without compromising on effective marketing strategies.

Mathieu was also interviewed for the upcoming edition of The event’s associated publication “Martechvibe”.

other news

CG 2024 Wellness Day - Levelling-up to promote better health & wellbeing

On Thursday, September 26th, CG Wellness Day was hosted on the rooftop of the CG Building, with the aim of prioritizing health in a fun-filled manner, while ensuring the holistic wellbeing of all staff members.

DMS hosts Pinterest Advertiser Summit

On Tuesday, September 17th, Pinterest, in partnership with DMS, hosted the Pinterest Advertiser Summit at the Jumeirah Beach Hotel Convention Centre.

DMS & Pinterest Teams get together for a fun-filled desert adventure

On Monday, September 16th, the DMS and Pinterest teams got together at Bab Al Shams for an afternoon desert experience filled with fun and excitement.

More Than Just Looks: Women in Saudi Embrace Daily Skincare Routines

Did you know that 8 out of 10 women take care of their facial skin daily in KSA? As the skincare market experiences significant growth worldwide, with an increasing focus on healthier skin and rising awareness of skincare practices, we delved into the Saudi market to understand the unique needs and preferences of Saudi women.

First Aid & CPR Awareness Session Hosted for the Choueiri Group Team

Aligned with the Group’s ongoing commitment to the health and safety of its employees, an exclusive First Aid & CPR Awareness session was held for the Choueiri Group team on June 6th in the Entertainment Area of the CG Building.

InsightLab ME launches to enable brands with insightful and impactful market research

As the region experiences a surge in economic expansion across various industries including technology, finance, tourism, and retail, the need for detailed and practical market research is on the rise. Within this context, InsightLab ME has been launched to address this exact demand.

IAA UAE’s “2024 Inspiring Women in Advertising” ‘series features Sandra Choueiri

With the IAA UAE placing the spotlight on “2024 Inspiring Women in Advertising”,

OBESITY & WEIGHT-LOSS SESSION WITH DR. HESHAM HARB

Aligned with the Group’s ongoing efforts to promote the health and well-being of its staff members and marking the occasion of World Obesity Day, a very exclusive session focused on Obesity & weight loss was hosted on March 4 in collaboration with the Group’s Health Insurance providers.

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